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COPY THAT CONNECTS

Words matter. They influence how your customers perceive, experience and engage with your brand. At Essential Copy, we blend strategy and storytelling so your words connect in a meaningful way.

WHO AM I

My name is Maria, and I’m the owner and copywriter at Essential Copy. With over a decade of experience in copywriting and marketing, I do more than just string words together. I help my clients solve creative challenges and find the right words to effectively get their message across.

Partnering with businesses across various industries, from financial services to lifestyle brands, I write copy that’s clear, compelling and customer-focused.

THINGS I DO

Web copy

Email copy

Newsletters

Blog content

Brand messaging

Marketing campaign copy

Digital ads

Mobile copy

words for

Want to see my portfolio?

Why work with me?

I think strategically
I deliver on time
I stick to voice and style guides
I work collaboratively
I care about quality

kind words

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Essential Reads

A little bit of everything: stories on life, work, parenting, personal style + other noteworthy things.

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March 01, 2024

What's In

A new series featuring the style and stories of Asian women with influence.

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Feb 10, 2024

6 Things

Some things I’m loving lately, and you might, too: 2024 predictions, long coats, less is more makeup trends, Substack favourites, 25-minute wonton soup, and Ins/Outs.

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Jan 17, 2024

A mood: romanticizing your life

On the little things that make your day more pleasant.