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COPY THAT CONNECTS
Words matter. They influence how your customers perceive, experience and engage with your brand. At Essential Copy, we blend strategy and storytelling so your words connect in a meaningful way.
WHO AM I
My name is Maria, and I’m the owner and copywriter at Essential Copy. With over a decade of experience in copywriting and marketing, I do more than just string words together. I help my clients solve creative challenges and find the right words to effectively get their message across.
Partnering with businesses across various industries, from financial services to lifestyle brands, I write copy that’s clear, compelling and customer-focused.
THINGS I DO
Web copy
Email copy
Newsletters
Blog content
Brand messaging
Marketing campaign copy
Digital ads
Mobile copy
words for
Want to see my portfolio?
Why work with me?
I deliver on time
I stick to voice and style guides
I work collaboratively
I care about quality
- I come up with creative ideas and solutions
kind words
"Maria is an incredible copywriter. She has a real skill for unpacking the complicated and spinning content into digestible, engaging and action-oriented communications. Moreover, Maria is adept at pivoting her writing style to fit the tone and voice of the brand she is working on; and in some cases, breathing new life into it! With Maria, you’ll get a copywriter that delivers quality work, is dependable, and has a genuine interest in learning about the customers, products, and initiatives she writes for—and you’ll see that in what she delivers."
– Irene Beninato | HSBC
"Every project we have worked with Maria on, she has not only brought our vision to life but has added to it in a way we wouldn't have been able to dream up on our own. She steps into our brand so perfectly, and does it with her whole heart. Her writing keeps us inspired about our own brand and we are so grateful."
– Brittany & Victoria | Shiny Soul Creations
"Maria's value goes beyond the words she writes. With her support, I was able to get very clear on what I wanted to create and who it was for. And this in turn allowed me to create value in my business. I HIGHLY recommend working with her if you want to put something out in the world but are not sure how to tell the world about it."
– Taheera Fidaali | TULA Accounting Consulting
"We want to genuinely thank you. It was an absolute pleasure and such a positive experience to work with you. You really made our vision come to life and we are forever grateful for the opportunity."
— Jessica & Cody Jamieson | Jamieson & Son Roofing Ltd.
"From the initial stages, Maria took the time to meet with me to learn more about the project, my business, and how I wanted viewers to read and learn about my services. Maria collaborated with the web designer to ensure they communicated around the website pages and next steps. The project was overall seamless. Maria is thorough, thoughtful, and professional. I will be using her services for any future copy as my business grows. Thanks, Maria!"
— Natasha Rykaszewski | Rooted in Counselling
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